A Huge and Not Boring Podcast with Cleo Abram, Packy McCormick and Deirdre Bosa | Okay, Computer.
Nov 29, 2023
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Video journalist Cleo Abram and Packy McCormick, founder of Not Boring, discuss being creators, the concept of 'Huge If True,' writing in long-form, taking feedback, monetization, subscription models, Bitcoin/Crypto, and the Mag7 stocks.
Independent creators are finding success by maintaining creative control and forming collaborative media companies.
The host of the podcast gains access to influential figures for interviews due to the quality of his work and use of platforms like YouTube.
The podcast host values in-depth coverage and curiosity, receiving feedback from experts and non-experts alike.
Deep dives
Cleo Abram's Optimistic Approach to Explaining Technology
Cleo Abram, a former Vox video producer, left the organization to create her own show called Huge if True. She wanted to offer an optimistic perspective on technology by explaining how innovative ideas and specific pieces of tech could shape a positive future. Cleo's show, which has gained millions of subscribers and followers across various social media platforms, focuses on storytelling and explores the potential benefits of emerging technologies.
Pac-Man Cormack's Rise in the Tech Commentary Space
Pac-Man Cormack is a tech commentator who started gaining attention on Twitter for his optimistic and deep insights into the tech industry. He began writing the not boring newsletter, which now has over 200,000 subscribers and is widely recognized in the tech community. Pac-Man's positive and in-depth analysis of various topics, including companies and industry trends, has garnered a dedicated following.
The Future of Media and Independent Creators
As media platforms continue to fragment, there is a debate about the future of independent creators and media organizations. While some creators may return to larger organizations for stability and reach, others are finding success independently. There is also an emerging trend of independent creators banding together to form their own media companies, sharing resources and supporting each other. This allows them to maintain creative control while benefiting from collaborative efforts and bundling their audiences.
Access to Influential Figures
The host of the podcast discusses how he gains access to influential figures such as former CEOs and founders of major companies for interviews. He believes that being independent allows him to create content that is both aspirational and informative. The quality of his work is evident to potential guests, who appreciate his genuine interest and previous work. There is also a growing appreciation for platforms like YouTube, TikTok, and Instagram as highly produced and informative spaces for reaching a large audience.
Writing, Feedback, and Monetization
The host discusses his writing style, which aims to provide in-depth coverage of various topics, even though it goes against the advice of making content shorter and more snappy. He values curiosity and explores topics from an optimistic perspective. He receives feedback from experts in the field he covers as well as non-experts who appreciate his ability to explain complex concepts in simple terms. In terms of monetization, he engages in sponsored posts and deep dives for companies he believes in, while also considering alternative forms of monetization for his content, such as video podcasts.
