To stay ahead of the curve, organisations need to innovate. But how do you structure innovation if you run a large corporation? Where do you put the money? Who’s in charge? How do you get sales to not be a blocker?

These are the questions (among many) answered by Jim A Euchner in this week’s episode of The Melting Pot.

Jim is an expert in how to innovate inside large corporations having been Vice President of Global Innovation at Goodyear Tire & Rubber Company, where he led the development of new businesses and helped launch five businesses on three continents.

So if you’re wondering how your organisation can adopt a Lean Startup approach to innovation, don’t miss this hugely insightful episode with Jim.

On today’s podcast:

Overcoming resistance to innovation
How Goodyear innovates
The need for multiple routes to market
Two critical things people fail to do
The benefits of incubation

Links:

Book - Lean Startup In Large Organisations: Overcoming Resistance To Innovation
Twitter – @jaeuchner
LinkedIn – James Euchner
Website – Lean Startup in Organizations

E189 | How to Innovate Inside Large Corporations with Jim A Euchner