

47: Influencers & Affiliates
Sep 5, 2023
Speakers discuss challenges and drawbacks of affiliate programs, including low conversion rates and small commissions. They reflect on saying 'no' to an affiliate program for Loma Life and focus on building meaningful partnerships instead. They explore the importance of a book launch and long-term marketing plan for generating sales.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 3min
Challenges and Drawbacks of Affiliate Programs
02:54 • 14min
Saying 'No' and Focus on Proper Partnerships
16:38 • 2min
Challenges of an Affiliate Program and Building Relationships with Influencers
18:53 • 3min
The Importance of a Book Launch and Long-Term Marketing Plan
22:07 • 8min