The Playbook With David Meltzer The Secrets to Building Your Brand | Interview With Jen Gottlieb, Co-Founder at Super Connector Media and Keynote Speaker
Mar 5, 2022
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Creativity Beats Competitiveness
- Entrepreneurs often start with a competitive mindset thinking success is a zero-sum game.
- Shifting to a creative mindset that celebrates others attracts reciprocal support and growth.
Helping Others Fuels Success
- Jen found joy in helping others succeed on TV rather than seeking her own fame.
- This mindset shift brought more opportunities and personal fulfillment than traditional success goals.
TV Builds Credibility Fast
- Being featured on TV or reputable media instantly builds credibility and authority.
- 80% of media value comes from how you amplify and use that exposure across channels.