The Daily Sun-Up Colorado outdoor industry navigating global tariffs
Apr 21, 2025
Jason Blevins, an outdoor reporter for The Colorado Sun, dives into the tough terrain facing Colorado's outdoor manufacturing sector due to global tariffs. He reveals how a staggering 155% tariff on Chinese imports is reshaping pricing strategies and squeezing profits. Highlighting a local bikepacking company, he discusses layoffs and the broader ripple effect on retailers. The conversation also touches on the struggles of small businesses amid tourism declines, specifically the impact of reduced Canadian visitors on the ski industry.
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Tariff Hits Colorado Paddleboards
- Mike Harvey of Bad Fish Stand Up Paddle faces a 155% tariff on his latest shipments from China.
- He says the company must either absorb losses or raise prices, threatening their margins and viability.
Limitations of US Manufacturing Shift
- U.S. cannot quickly replicate Asian manufacturing due to expertise and capital requirements.
- Tariffs punish small outdoor businesses specializing in complex imported products.
American Made Bike Gear Struggles
- Lane Wilson of Oveja Negra makes 98% of her bikepacking gear in the U.S. but had to lay off half her staff.
- International buyers are now avoiding American-made products, hurting her export business.