WeAreNetflix S2: Netflix Product
Mar 29, 2019
Netflix's Chief Product Officer, Greg Peters, discusses innovations such as recommendation algorithms, video streaming, user interface, and tools for creating original shows. He also talks about expanding Netflix to the Japanese market, challenges of company growth, efficient encoding for anime videos, and exploring diversity and global connectivity on Netflix.
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Netflix Japan Launch
- Greg Peters launched Netflix in Japan with colleagues from legal and content.
- This involved hiring, understanding local content creation, and adapting to market differences.
Japanese Market Differences
- The Japanese market differed significantly from previous Netflix expansions.
- It required a more proactive approach due to its unique characteristics.
Japanese Content Rights
- Content rights in Japan are fragmented among multiple stakeholders.
- This complexity makes content acquisition different from markets like the US.