Why do SaaS founders have a unique advantage at doing sales? In this episode, we talk to Josh Ho, founder and CEO of Referral Rock. You'll learn why you should lean into your founder superpowers, how to choose the right CRM, what to ask during a discovery call, and more.

Visit our website for the detailed episode recap with key learnings.

Referral Rock – Josh’s product
Streak – a simple CRM tool
HubSpot – a popular CRM tool
Steli Efti – a thought leader in sales, CEO of Close
The Sales Acceleration Formula – a book by Mark Roberge
Searching for SaaS Podcast
Marketing Retro Podcast
Follow Josh on Twitter

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This show is brought to you by Userlist — an email automation platform for SaaS companies. Onboard, engage, and nurture your customers, as well as marketing leads. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.

Founder-led Sales with Josh Ho

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