Invest Like the Best with Patrick O'Shaughnessy cover image

Invest Like the Best with Patrick O'Shaughnessy

Shishir Mehrotra – The Art and Science of the Bundle - [Invest Like the Best, EP.175]

May 26, 2020
Shishir Mehrotra, Founder and CEO of Coda, previously held significant roles at YouTube and Spotify. In this insightful discussion, he dives into the art and science of product bundling, dispelling common myths about its impact on consumers. He explores the dynamics of super fans versus casual fans in business strategies, uses Spotify as a case study for effective bundling, and discusses the future of service integration in the digital age. This conversation provides fresh perspectives that could reshape how we think about product offerings.
01:12:59

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