587. How to Get Lucky: The Science and Strategy of Creating Opportunity

Brian Gubernick breaks down the truth about luck: it’s not a random stroke of fortune, it’s a strategic advantage you can build.

Inspired by Naval Ravikant and the original framework from neurologist James Austin, Brian unpacks the four types of luck — blind luck, hustle-driven luck, luck from preparation, and luck from reputation — and shows you exactly how high performers engineer their own “luck.”

You’ll learn: - Why motion creates momentum (and opportunity) - How mastering your craft sharpens your lens for spotting unseen wins - The role your character plays in attracting deals and relationships - Why “I never get lucky” is the language of defeat — and what to say instead

If you’ve been waiting for a break, this is your wake-up call. Luck doesn’t find people who wait — it scales to those who show up, especially those who show up daily.

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Tune in to this podcast every weekday morning for 10 minutes or less as Brian shares lessons and stories about how to make positive changes in your life and business, one day at a time.

That’s what the “No Days Off” movement is all about. The objective is to spend focused time each day improving in some small way. Each episode presents questions to contemplate, concepts to understand, and actions to take in Business & Leadership, Wealth & Finances, Personal Development & Growth Time Management, Mindset & Attitude, Relationships, Family & Parenting, and Health.

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Meet Your Host:

Brian Gubernick is a visionary leader with over 20 years of diverse business and life experience. Currently the Chief Real Estate Officer for PLACE Inc and Co-Founder of Metrix Masterminds, Brian has held numerous other significant roles in the real estate industry including property investor, Realtor, sales team owner, brokerage operating partner, title/escrow company investor, property management partner, and start-up executive. Brian has also trained and/or personally coached thousands of sales professionals on the tenants of business success, leadership, and personal development. 

Brian’s passion for excellence is matched only by his love for family. He resides in Scottsdale, Arizona, with his wife and two daughters. When he’s not creating exceptional real estate experiences or nurturing his entrepreneurial ventures, Brian can be found enjoying quality time with his loved ones.

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