The IABC EMENA Podcast with the Holmes Report's Arun Sudhaman on the Future of PR

The IABC EMENA Podcast caught up with Arun Sudhaman, the CEO of the Holmes Report, who talked about his views on the state of the industry, and advice for where communicators should invest in when it comes to being prepared for the future of the industry. Arun also discusses public relations in emerging markets, and how communicators in mature markets can learn from their colleagues across the developing world.