In this solo/case-study episode, I’m sharing a super simple—but insanely effective—pricing tweak that helped one of our Web Designer Pro® members, Tom, land a $5,000/yr SEO deal… on the same day he made the change.
We break down:
- why too many plan options confuse clients
- how to structure your plans to make the right option stand out
- what Tom changed to close the deal immediately
- his updated SEO plan layout
- lessons you can apply to your own recurring plans right now
If you’ve ever struggled with pricing, packaging, or getting clients to choose higher-value plans, this one will help big time.
Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/413
Web Design Business with Josh Hall