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Tupperware Usage
- Brownie Wise, like Jane Marie's grandma Ruth, didn't use Tupperware.
- However, Jane's mom did attend Tupperware parties.
Brownie Wise's Sales Tactics
- Brownie Wise, born in 1913, pioneered direct sales and MLMs.
- She used fun parties, contests, and gifts from her wardrobe to incentivize sales.
Aspirational Sales
- Brownie Wise made Tupperware sales aspirational by giving away personal items.
- This strategy targeted housewives' desires for income and feeling good.