Here's what I learned from Finding Me by Viola Davis:

- Never write: "Words can't describe..." because that's what writing is. It's describing things.

- Show don't tell. Show the reader something is important with your words, not punctuation marks.

- If you have an amazing story to tell but you're not a very good writer, consider hiring a ghost writer.

Here's what I learned from Based On A True Story by Norm Macdonald

- It's okay to have a bad memory and still tell your story because ... no one has a perfect memory!

- The mirroring technique is powerful: when you write something in a very specific way and then repeat that phrase or sentence later to create impact.

- When you tell some stories that are true and some that are absurd, how is the reader supposed to know the difference?

Here's what I learned from The Santaland Diaries (essay) by David Sedaris

- Repeating something someone has said 3x can have a funny, sarcastic effect.

- Rather than respond to something with your thoughts/ideas, respond with a story or observation. This is more compelling and more credible.

- You don't need to end your story with your thoughts, feelings, values to impart, lessons learned. You can just end with the actual ending of the story!

Classic Audio: Bill Schnoebelen's "Freemasonry - The Light Behind Masonry"