The NPR Politics Podcast Can Facebook Still Be Trump's Fundraising Juggernaut?
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Jan 30, 2023 Shannon Bond, NPR's disinformation correspondent, dives into the complexities of Donald Trump’s return to Facebook. She discusses the new guardrails set by Meta and explores whether the platform will still serve as a potent fundraising tool amidst evolving ad targeting restrictions. The conversation highlights the shifting dynamics of political fundraising, the challenges of navigating Trump's digital influence, and the rise of fringe ideologies like QAnon in the political landscape, raising questions about social media's role in democracy.
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Trump's Return to Social Media
- Trump's return to Facebook and Instagram has significant political and fundraising implications.
- It raises concerns about his influence and potential misuse of these platforms.
Facebook's Dilemma
- Trump's campaign actively lobbied for his return to Facebook, highlighting the platform's importance to him.
- Trump's return was almost inevitable given his presidential candidacy and Twitter reinstatement.
Evolving Social Media Landscape
- The social media landscape has changed significantly since Trump's ban, with platforms like TikTok gaining prominence.
- Facebook's advertising business faces challenges due to Apple's privacy changes and increased competition.