Ep 142 - Marketing for Life Coaches, Part 2: Mastering Your Marketing Message

In my 24 years of business consulting and coaching, I can truly say that mastering your marketing message is probably the most important thing you can do for your business. It’s the foundation of all of your marketing which is how people connect with you.

In today’s episode of the Life Coach Business Building Podcast, I’m talking about the second “pre-marketing” activity that will help you sell your coaching. In the previous episode, I discussed the importance of narrowing and understanding your niche. This week, we are focusing on mastering your marketing message so you can better communicate who you help and why they should hire you.

Clients buy when you have explained their problem better than they can and when you show them why they need and want the transformation you offer with your coaching. I’ll walk you through my 6 steps to help you craft the perfect message, one that is clear and concise.

Mastering your marketing message is critical for your business's success. When people connect with your message, they engage with you; when they don’t, they scroll right past you. 

So, if you want to know how to get better results with your marketing, be sure to tune in to the episode.

Watch the episode on YouTube: https://youtu.be/G1AO2UlDgDs

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