Ep. 209: Basketball, cycling, and skiing shaped this entrepreneur who founded two companies valued at more than $1 billion each. His secret? Concentrating on solving everyday problems that customers face.

“When I was building Waze, if I had told you I was creating an AI crowd-sourced navigation system, you wouldn’t have cared,” he said. “But if I said I was going to help you avoid traffic jams, then you would. When you focus on the problem, it will serve as the North Star of your journey.”

Our BONUS RESOURCE for this episode includes Don’s favorite quotes from today’s episode and a reflection question so you can apply today’s insights.

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Special thanks to Dillon McDonald and Chase Skipper for making this episode possible.

Waze Founder Uri Levine says: Fall in Love with the Problem, Not the Solution