Media Industries Podcast

Screen Workers and Streaming Data - Nina Vindum Rasmussen

May 30, 2025
Nina Vindum Rasmussen, an LSE Fellow specializing in the power dynamics between screen workers and streaming services, delves into the impact of big data on the creative industries. She discusses how major platforms like Netflix utilize data to shape content, balancing algorithmic insights with artistic vision. The conversation reveals the challenges screen creatives face in navigating confidentiality and the tension between their intuition and data-driven demands. Rasmussen also introduces 'counter data,' exploring how creators resist the control exerted by streaming giants.
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INSIGHT

Netflix Reframes Its Identity

  • Netflix shifted from touting itself as a pure data company toward positioning as an entertainment studio.
  • Nina argues this repositioning responded to creative resistance to algorithmic storytelling.
INSIGHT

Data Secrecy Shapes Power

  • Streaming platforms' secrecy shapes who holds power over creative work and research access.
  • Nina Vindum Rasmussen found lack of shared data acts as a major barrier for creatives and researchers.
ADVICE

Triangulate Research Methods

  • Triangulate your methods when researching streaming platforms to overcome secrecy.
  • Combine interviews, drawings, and industry events to gather fuller empirical evidence.
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