The Pomp Podcast

#1443 BlueCotton | Bitcoin Makes This Small Business Rich!

Nov 25, 2024
Mike Coffey and Julie Denton-Price, co-owners of BlueCotton, a screen printing business, share their groundbreaking approach to employee compensation through Bitcoin. They discuss how integrating Bitcoin has transformed their operations, improved employee retention, and fostered financial education. The initiative not only enhances workplace culture but also empowers their 130 staff members with new earning potential. They emphasize the significance of meaningful connections, linking personal memories with the products they create.
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ANECDOTE

Forgotten Bonus

  • BlueCotton gave employees a cash bonus, but they quickly forgot about it.
  • This led the owners to explore Bitcoin as a more impactful incentive.
INSIGHT

On-Site Mining

  • BlueCotton mines Bitcoin on-site, making it tangible for employees.
  • This demystifies Bitcoin and reinforces its value, even if employees don't fully grasp the technicalities.
ANECDOTE

Competing for Talent

  • BlueCotton competes with larger businesses offering higher starting wages and bonuses.
  • They aimed to create a future for their employees where they could achieve their personal goals.
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