Restaurant Unstoppable with Eric Cacciatore

1033: Steven Salm Founder & CEO of PLANTA

23 snips
Oct 9, 2023
Steven Salm, Founder and CEO of PLANTA, discusses the journey and success of PLANTA, a unique dining experience for plant-based individuals. They explore the impact of having a clear vision and values in a business, building a strong team, and the environmental and health benefits of plant-based diets.
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ANECDOTE

Conversion Sparked Planta

  • Steven Salm discovered veganism after googling what happens if you stop eating red meat and felt dramatically better within days.
  • That personal change led him to make 25% of menus plant-based and later create Planta as a full plant-focused restaurant.
ANECDOTE

Young Recruit Built A Restaurant

  • At 25 Steven Salm was recruited from New York to Toronto to create a restaurant concept inside a major development.
  • That early high-autonomy role convinced him he wanted to be an entrepreneur and gave practical experience launching concepts.
ADVICE

Quit With Integrity

  • Be honest and communicate your intentions before you leave an employer to preserve relationships and integrity.
  • Offer reasonable notice and help with transition so you don't burn bridges and keep lasting connections.
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