IWSR Drinks Market Analysis is the leading source of global beverage alcohol data and trends across 157 countries. Chief Strategy Officer, Brandy Rand, shares what’s next in the drinks space from substituters to blenders, shared occasions to consumer evolutions, from new behaviors to sub-channels and walks us through the Metaverse, Low/No Alcohol, Cannabis and Sustainability. She is a featured speaker at industry events from BevNet and Tales of the Cocktail and provides regular commentary on the beverage alcohol industry for the WSJ, Bloomberg and CNN.