Tech Brew Ride Home (BNS) Terra Trust And How To Build In Uncertain Times
9 snips
Feb 1, 2025 
Mike DiPetrillo, founder of Terra Trust, shares insights on navigating uncertainty in today's volatile startup landscape. He emphasizes the importance of doubling down on strengths when market conditions shift. DiPetrillo discusses integrating sustainability into business operations through innovative SaaS solutions, while also addressing financial and regulatory challenges. He recounts his transition from employee to entrepreneur and highlights the need for resilience and adaptability, especially in the evolving fields of tech and crypto.
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Focus and Adaptability
- Focus on incremental steps and short-term goals, especially in the first year.
- Recognize that external factors like market crashes and political shifts will impact your startup.
Pivoting in Crisis
- Mike DiPetrillo discusses pivoting his blockchain startup during the crypto winter and COVID.
- They shifted to a COVID proximity detection solution, highlighting adaptability.
Early Web Calendaring
- DiPetrillo developed an early web-based calendaring system before web browsers were common.
- This illustrates the importance of timing and market conditions for success.