Track and Trace Plastics: Reducing the Environmental Burden

Traceability and transparency are crucial in the global effort to address plastic pollution and promote a circular economy. Delterra is focusing on establishing traceability for recycled plastic from collection to sale. By ensuring accurate measurement and preventing double counting, traceability can boost confidence in using recycled materials and support brands in tracking the origin of recycled plastic in their products.

Consumer pressure and advocacy have played a significant role in driving change in the waste and recycling systems. This has pushed brands to take action and seek alternatives, such as using more recycled materials. With consumers and stakeholders informed, companies are motivated to improve their plastic footprints and adopt more sustainable practices.

A global plastics agreement is being negotiated among 175 countries to address plastic pollution effectively. The agreement aims to create a binding document or instrument to end plastic pollution, similar to the structure of the climate change agreement. Themes such as eliminating unnecessary plastics and considering the impact on the informal sector are being discussed.