Morning Wire Late Night Show Shakeup & Military Recruitment Challenges | 12.23.23
Dec 23, 2023
Late night shows are struggling with declining viewership due to competition and the writer's strike, raising questions about their future. Meanwhile, the U.S. military grapples with historic recruitment challenges, seeking fresh strategies to meet enlistment quotas. In college sports, the NCAA is calling for congressional help to regulate name, image, and likeness issues, as athletes navigate this new landscape. The podcast also highlights key moments from national signing day, showcasing the triumphs of top programs.
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Late Night Decline
- Late-night television ratings have declined due to streaming and partisan programming.
- The shift started around 2015 when shows began targeting specific political audiences.
Letterman vs. Colbert
- Letterman's average viewership was almost 3 million in his final season (2015).
- Colbert's average viewership in 2022 was around 2 million, a significant drop.
Military Recruitment Crisis
- The U.S. military is facing a recruitment crisis, the worst since the all-volunteer force began.
- The military is smaller than it has been since before World War II.