Getting personal with Lila Iké, Sevana, Jaz Elise and Naomi Cowan

Jamaican rising stars Lila Iké, Sevana, Jaz Elise and Naomi Cowan discuss whether or not they think about genre when creating, how much they write about their personal lives in their music, and how their experiences as a woman in the music industry are reflected in their songs.

Lila Iké is a Jamaican singer-songwriter whose genreless sound fuses contemporary reggae with elements of soul, dancehall and hip-hop. She signed to Protoje's In.Digg.Nation label in 2017 and released her debut EP, The ExPerience. last year. Singer-songwriter, actress and label-mate Sevana's music is rooted in soul and R&B, or, as she describes it, "every sound but with a Jamaican filter". She recently released her second EP, Be Somebody, and is also the star of Jamaican web series Losing Patience. Naomi Cowan was 2018's Breakthrough Act at the Jamaica Reggae Industry Awards, and since then she has toured with Estelle and released several singles, including chart-topping hit Paradise Plum. Jaz Elise has been singing since she was 5 years old and released her debut EP earlier this year, an In.Digg.Nation production titled The Golden Hour.

The artists discuss whether or not they think about genre when creating, how much they write about their personal lives in their music, and how their experiences as a woman in the music industry are reflected in their songs.