In this week’s minisode, host Lexie Smith breaks down how to nail the perfect subject line for your pitch. She emphasizes that even the most amazing pitches may go unread if the subject line fails to capture the journalist’s attention. Lexie shares expert tips on creating attention-grabbing pitch subject lines and provides effective examples.

Here’s What You’ll Learn:

• Tips on how to monitor open rates
• Insight into why subject lines may not be effective
• Examples of pitching strategies her agency team uses
• Examples of effective subject lines
• Tips on incorporating keywords into your subject line
• How journalists mitigate their inboxes 
• Actionable advice on making your subject line stand out
• And more!

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