Be Unstoppable Podcast – Episode 3: Mo Samuels (Sons of Sonix)

In Episode 3 of The Be Unstoppable Podcast, host Ben Wynter welcomes Mo Samuels, one-half of the powerhouse production duo Sons of Sonix (S.O.S). A Grammy-nominated producer with multi-million-selling records and over a billion streams to his name, Mo has worked with some of the biggest names in music, including Ariana Grande, Justin Bieber, Ty Dollar $ign, J-Lo, Stormzy, Wretch 32, Chip, Wizkid and more. But behind the glittering accolades lies an inspiring story of hard work, perseverance, and staying true to your craft.

In this episode, Mo opens up about his journey from the UK underground scene to international success. He shares how Sons of Sonix developed their unique sound, the challenges they've faced in the industry, and what it takes to build lasting success in the music business. Mo also gives listeners a rare insight into the highs and lows of working with top-tier artists and the lessons he’s learned about resilience and staying grounded amid the pressures of the industry.

As the conversation unfolds, Mo dives into the impact of AI and new technology on his role as a producer, exploring how these tools are transforming the future of music. He also reveals the secret ingredients behind creating a hit record and why songwriting is the heartbeat of great music. Beyond the creative process, Mo emphasises the importance of understanding the business side of music, offering invaluable advice on how producers can protect themselves, especially when navigating tricky situations in the industry.

For anyone aspiring to make it in music, or those fascinated by the magic behind the hits, this episode offers a behind-the-scenes look at the grit, passion, and determination that go into creating a music career that stands the test of time.

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