Encore: CX for the People

Producer's Note: During the summer months we'll be re-releasing some of our favorite episodes for our "Summer Encore Series." This episode originally dropped on April 20, 2021. We really liked this episode because our guests highlighted how well some local, state, and federal government have embraced CX principles as a way to connect to communities and commercial businesses. Please note that some details and situations described in the episode may not neccessarily be the same as when it originally was released.

In the United States, people typically don’t think of themselves as “customers” to the government. However, governing bodies from the local, state, and federal levels have been embracing customer experience as a way to connect to the community, and commercial businesses can learn from their efforts. Host Steve Walker welcomes Qualtrics experts Chelsie Bright, global head of government, and Sydney Heimbrock, chief industry advisor for government, for a discussion on understanding how CX works in government at all levels.

Read the original episode's show notes page here: https://cxleaderpodcast.com/cx-for-the-people/

Listen to more podcasts at https://cxleaderpodcast.com/

Learn more about Walker at https://walkerinfo.com/