Rethink. Financial Advice Do you have partners or vendors? Featuring Brad Johnson
Jan 25, 2024
43:57
Should financial advisors expect more from the vendors they partner with?
Advisors tend to be bombarded from vendors with all types of solutions, products, and so on, but are the vendors acting like a true partner to the advisor? Join us as we explore this interesting topic with experienced industry veteran Brad Johnson to learn more about the difference between a vendor and partner and what advisors should be thinking about when it comes to who they end up working with.
In this episode Brad, Adam and Derek chat about:
- How the Industry is focused on selling ingredients instead of product
- Why deep partnerships cannot serve the masses (McDonalds vs Local High end Steak house)
- Why Advisors love the Industrialized model until they don’t - once they have personalized their firm, brand, offerings, etc. the FMO/Industrialized model is less attractive.
- Advisors are using a Do business Do Life values/mission to drive who they partner with
- The definition of success for Financial Advisors is broken. “Redline behavior burnout” is celebrated which is so messed up, an “entrepreneurial lie”
- And lots more!
Resources:
- Follow Brad Johnson on LinkedIn
- Check out Brad’s Do Business Do Life podcast
- Learn more about Triad Partners
- Follow RethinkFA on LinkedIn
- Listen to RethinkFA on YouTube Podcasts
- Find us on Digital Wealth News
- Apply to be a guest on the RethinkFA Think Tank
Connect With Adam Holt:
- Schedule an Asset-Map Demo
- Asset-Map
- LinkedIn: Adam Holt
- LinkedIn: Asset-Map
- Facebook: Asset-Map
- Twitter: Asset_Map
Connect With Derek Notman:
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