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Season 1. Episode 41. The word “futsu” in Japanese means regular or ordinary. In the sake industry, Futsushu is the word we use to refer to NON-premium sake. That is regular, ordinary or what some might call “table” sake. However, Futsushu is not one size fits all. What makes ordinary sake ordinary? Often it comes down to the rules and regulations for how premium sake is defined in Japan. With the exception of distilled alcohol, no additives are allowed in premium sake. Rules for so-called regular sake are not as strict – we are talking about the additions of acids, sugar or flavorings – none of these make the cut for premium sake. There are however some sakes that qualify for premium grades that are sold as table sake. So, once size does not fit all when it comes to the extraordinary world of regular sake!