The Mind Your Business Podcast Episode 220: Busy Mom Does 500 Webinars with April Perry
5 snips
Dec 12, 2018 In this engaging discussion, April Perry, co-founder of Learn Do Become, shares her journey as a busy mom who has conducted over 500 live webinars. She reveals how a single viral post launched her into a successful entrepreneurial career. April discusses her unique webinar strategy and what led to pivotal changes in her business. Emphasizing a positive mindset, she explains how she transformed perspectives on problems and money. Listeners will appreciate her insights into managing family life while building a thriving community.
AI Snips
Chapters
Books
Transcript
Episode notes
From One Post To A Viral Product
- April started with a single organizing blog post that got unusual traffic and wrote a 30-page Word doc to sell for $30.
- She used a referral gimmick (email 30 friends) which created viral spread and prompted questions that turned the doc into a course.
Relentless Webinar Cadence
- April and Eric sometimes ran six live webinars per week and commonly did three weekly when growth demanded it.
- Their intense webinar cadence produced massive live attendance and recognition from attendees in real life.
Reframe Selling As Service
- Reframe selling as an invitation to serve, not as coercion, to remove stress around offers.
- Practice wording and slides until the offer language feels comfortable and authentic to you.
