How sports is leading the conversation about sustainability

Sports are stepping into a leading role when it comes to sustainable development. We’ve seen this in design of stadiums such as Amazon’s Climate Pledge Arena in Seattle, and with global events such as the Paris Olympics and upcoming 2026 World Cup. But as the sports industry places an emphasis on sustainability, a question remains: Will that commitment to sustainability resonate with sports fans? Experts Scott Jenkins and JLL’s Rex Hamre join up on this episode of Trends & Insights to talk about the role sports arenas are playing in the drive toward greater sustainability.

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