Hollywood Raw Podcast The Queen of PR Lizzie Grubman Talks Crisis Strategy
The head of Lizzie Grubman PR & MGMT, Lizzie Grubman, stops by the "Hollywood Raw podcast with Dax Holt and Adam Glyn" to talk about her decades in the entertainment industry and becoming the go-to publicist in the game. Grubman has worked with the biggest names in the industry including Britney Spears, Jay-Z, Diddy, and on and on. We talk to her about how she got into the business, what has made her so successful, and where celebrities go wrong when they head to Twitter after a big scandal.
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(00:00) – Intro Banter
(01:57) – Quick Intro of Lizzie Grubman’s background
(03:41) – Fan Reviews
(06:19) – Lizzie Representing Jay-Z and Britany Spears
(08:18) – The Role of Publicists in Crisis Management
(09:50) – Discussing Vanderpump and the Sandoval Scandal
(15:45) – The Impact of Social Media on Publicity
(21:30) - Lizzie's past reputation as a gatekeeper
(24:07) – Working with Britany Spears, Backstreet Boys, and *NSYNC
(31:30) – Growing up with Megastars Madonna and Springsteen
(32:16) – Power Girls and PR Secrets
(34:06) – Who’s Your Dream Client?
(37:08) – Fake Relationships in the Industry
(42:50) – Challenges of Being a Pblicist
(45:47) - The responsibility of social media platforms for young users
(49:28) – Banter and Discussion/Outro
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