
 The New Yorker Radio Hour
 The New Yorker Radio Hour It’s Not Just You: The Internet Is Actually Getting Worse
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 Oct 28, 2025  Cory Doctorow, a writer and technology activist known for coining the term 'shittification,' discusses the alarming decline of tech platforms. He highlights a Google strategy to intentionally degrade search results to promote ads, revealing this isn’t just perception but a calculated tactic. Doctorow offers hope through potential political coalitions against surveillance, advocating for stringent privacy laws to transform the tech landscape. He also touches on new alternatives like Kagi and the implications of AI in this evolving dilemma. 
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Search Was Intentionally Degraded
- Google deliberately considered making search worse to force more ad impressions and revenue.
- Cory Doctorow highlights memos showing executives proposing multi-shot searches to increase ad exposure.
Switching To Kagi Felt Like Rediscovering Search
- Cory Doctorow describes switching to Kagi and being impressed by its quality compared with modern Google.
- He paid for Kagi immediately and used it as an example that better search products exist.
Three Stages Drive Platform Decline
- Doctorow defines a three-stage process where platforms lock users, favor business customers, then extract maximum value.
- The final stage leaves only minimal product value necessary to keep everyone dependent while enriching executives and shareholders.




