About the Guest(s):

Jennifer Jablonski: Jennifer is a Business Development Manager at Graphic Packaging, focusing on the Boardio product. With a background at Graphic Packaging prior to AR Packaging's acquisition, Jennifer is pivotal in expanding Boardio/s market presence and sustainability initiatives.

Max Goodman: Max is the Senior Product Manager for Boardio at Graphic Packaging. He has been instrumental in the product's evolution, witnessing its development from AR Packaging's era into its current iteration under Graphic Packaging.

Alex Werne: Alex serves as the Sustainability Manager for the Boardio product at Graphic Packaging. Based in Lund, Sweden, his duties center around developing and advocating for the sustainability credentials of Boardio, aligning with broader organizational goals.

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Episode Summary:

In this insightful episode, host Adam Peek dives into the innovative world of sustainable packaging with a panel of experts from Graphic Packaging. The conversation unfurls the journey of Boardio, a revolutionary packaging solution that blends functionality with sustainability. Jennifer Jablonski, Max Goodman, and Alex Werne share in-depth details on how Boardio emerged from AR Packaging’s legacy product, the Sika Can, evolving into an innovative solution that balances environmental concerns with consumer needs.

The episode is rich with discussions on Boardio’s form and functionality, including its manufacturing and logistical efficiencies, which result in a significant reduction in carbon emissions. Topical sustainability challenges, such as EPR laws and the intricacies of material recycling, are also unpacked. The guests share plans for expanding Bordeaux's presence in the North American market, highlighting potential partnerships with industries looking for eco-friendly packaging solutions. The podcast not only introduces Bordeaux’s attributes but also presents actionable insights into the future of sustainable packaging.

Key Takeaways:

* Boardio is a pioneering product combining sustainability with efficient packaging solutions, rooted in AR Packaging's legacy design, the Sika Can.

* The unique flat-packed manufacturing process drastically reduces transportation-related carbon footprints compared to traditional pre-made can solutions.

* Boardio is curbside-recyclable, featuring 90% paperboard and 10% other materials necessary for product protection without impacting recyclability.

* Expanding co-packing networks will enable Boardio to enter various product categories, including coffee, powdered goods, and supplements, offering brands a sustainable edge.

* A holistic approach to packaging sustainability is essential, integrating product protection, carbon footprint considerations, and ease of recyclability.

Notable Quotes:

* "Boardio is not like a miracle product. We still need like a barrier to protect the product."

* "One of the biggest benefits of the Boardio pack is that it is delivered in flat… the efficiency gains compared to any pre-erected packaging is significant."

* "With the Boardio pack, we're printing and cutting everything in our facilities, delivering that in flat, then it is assembled in our machinery right before it is being filled."

* "The packaging itself often doesn't contribute that much if you look at the whole product to the footprint."

* "We really want to see the Boardio package succeed and expand to new markets and new areas. And also beyond North America and Europe, take Boardio globally."

Resources:

* Graphic Packaging

* AR Packaging Heritage

* Canada-based partners: Club Coffee and Mother Parkers

* Co-packers: JJM Packaging in New Jersey and Combined Technologies Inc. in Indiana

For more about the innovative sector of sustainable packaging and further dynamic discussions, tune into the full episode and stay connected for upcoming episodes.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

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