Letting & Estate Agent Podcast

Why should you join the ICG? - Ep. 2354

Oct 12, 2025
Discover how joining the ICG transforms connections between suppliers and estate agents. Collaborating leads to innovative solutions tailored to agents' needs. Exciting speed-dating events help suppliers showcase their services and build relationships. The ICG's structure fosters networking, generating leads, and personal pitching opportunities. Tune in to explore why this initiative is a game changer for the UK property market!
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INSIGHT

Collaboration Drives Better Product Fit

  • The ICG enables suppliers and agents to collaborate and share expertise to better serve agents' needs.
  • Collaboration helps suppliers build products that fit actual agent pain points rather than guessing.
INSIGHT

Agent Conversations Reveal Real Pain

  • Talking directly with agents uncovers what drives their business forward and what holds it back.
  • Those insights let suppliers iterate solutions that address real operational pain for agents.
ADVICE

Join ICG To Expand Reach And Leads

  • Join the ICG to network with 20–30 like-minded suppliers and access webinars, leads and in-person pitching opportunities.
  • Contact Ian White via LinkedIn to learn about membership and getting icg-approved visibility.
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