The Prof G Pod with Scott Galloway First Time Founders: Figma’s Founder on Post-IPO Life & the Road Ahead
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Dec 7, 2025 
Dylan Field, co-founder and CEO of Figma, shares insights on the evolution of design in the age of AI. He discusses the pivotal role design plays in product success and recounts Figma's journey from early development to its competitive edge against giants like Adobe. Dylan highlights the transformative power of AI in enhancing designer capabilities while maintaining human creativity. He also emphasizes the importance of a clear company narrative and choosing enduring problems for founders to tackle. Tune in for a look at the future of collaborative design!
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Design Is The New Competitive Edge
- Design shifted from being an afterthought to a core competitive advantage across software products.
- As software volume grows (now amplified by AI), design becomes the differentiator for customer adoption.
From WebGL Experiments To Figma Launch
- Dylan and Evan started by exploring WebGL and built browser-based photo-editing prototypes before pivoting.
- They iterated for years and launched Figma beta in Dec 2015, GA in Oct 2016, and pricing in mid-2017.
Multiplayer Rewrote Design Workflows
- Multiplayer design replaced single‑player file handoffs and version chaos with a single source of truth.
- That behavioral shift created new workflows and spawned adjacent products like FigJam.