The Story

How To Tell Who's Really In Charge

Feb 8, 2025
In this engaging discussion, Theo Bertram, a former Downing Street advisor under Tony Blair and Gordon Brown, shares insights on political dynamics. He explores the real power players, questioning whether chief of staff Morgan McSweeney truly wields authority. The conversation also touches on a polling shake-up, with Reform UK surpassing Labour, raising alarms about public sentiment. Bertram's anecdotes reveal the challenges of leadership and the art of political storytelling, shedding light on the intricate relationship between politicians and their advisors.
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ANECDOTE

Running a Country

  • Theo Bertram's analogy for running the country involves constant demands like childcare and chores.
  • He highlights the added pressure of public scrutiny and constant commentary.
ANECDOTE

Theo Bertram's Role

  • Theo Bertram's role focused on PMQs, briefing politicians for media appearances, and political strategy.
  • His main task involved countering the Conservative party.
ANECDOTE

Predicting Opponent's Moves

  • Danny Finkelstein recounts George Osborne's crucial role in anticipating Tony Blair's strategies during PMQs.
  • Osborne's absence once led to a disastrous PMQs performance for William Hague.
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