When you start an adventure it’s natural to want to have a map, but what good is a map without a compass? If you ask David Ciccarelli, Co-Founder and CEO of Voices.com, the discipline of intention is that compass.

David Ciccarelli is the CEO and co-founder of Voices.com, the online marketplace that connects businesses with professional voice talent. When he started the company in 2005 his intention was to build the place where the world finds its voice. This intention was and continues to be the baseline for their strategic decisions.

“Your intention should be present in your initial reason for starting a business – knowing why you’re doing what you’re doing and where you want it to end up.”

In this week’s episode of the #StartupCanadaPodcast, David shares how to set your business’ course properly from day one, and the key milestones for reflection along the way.

The post Intention: The Backbone of Your Business with David Ciccarelli – December 17th 2019 first appeared on Startup Canada.