Skift Daily Travel Briefing Airbnb’s Loyalty Play, Hotels’ AI Moment and Visa Shutdown Risks
Airbnb is likely to introduce a loyalty or paid membership program—more Amazon Prime than points-based—as it pushes deeper into hotels, with experts suggesting perks like waived fees and early check-ins over traditional elite tiers. At the Destination AI Forum, hotel brands and tech providers highlighted AI’s role in personalizing preferences, improving service consistency, catching operational glitches (like key or HVAC issues), and giving frontline staff simple chat tools to surface guest insights. A U.S. government shutdown isn’t expected to immediately disrupt visa processing since consular work is fee-funded, but a prolonged pause could swell backlogs and complicate travel for major events like the 2026 World Cup.
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