Call To Action 73: Why creatives don't do well in captivity with copywriter Andrew Boulton
Oct 15, 2021
58:30
All it took was a curly-wurly and a whiff of Hooblahoo to snare bumbling, bestselling author, Andrew Boulton, this week.
A senior lecturer on copywriting and creative advertising at the University of Lincoln, Andrew has over a decade’s scribbling experience writing for big brands, tiny brands, and even a man who carved dolphins out of cheese.
Andrew talks to us on tonnes of topics, including being robbed by Roy Keane, teaching, why copywriting makes you a better creative writer, Umbongo, a cartoon toilet brush, his terrible radio play, wandering, words with no consonants, the inspiration behind Adele Writes an Ad, and a whole lot more. You’d be a fool not to let us bend your ear ‘ere.
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Follow Andrew on Twitter and LinkedIn
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Follow Andrew on Twitter and LinkedIn
His book Adele Writes an Ad might be just the thing for ad parents struggling to explain what they do to their children
There’s also a free audiobook version narrated by gem Higgins
And for a glimpse into what life as a copywriter is like, here’s Copywriting Is
Andrew’s book recommendations are:
Andrew’s book recommendations are:
Read Me by Gyles Lingwood
Junior by Thomas Kemeny