Marketing Speak® 11. Working Smarter with Automation Tools that Nurture and Convert Your Clients with Teddy Garcia
Teddy Garcia is the founder and CEO of informarketingsystem.com, and is considered the go-to for email marketing automation
EPISODE
Teddy Garcia has always been an entrepreneur, starting by buying a bike shop to taking the online marketing world by storm. While many business owners are spending hours on follow-ups and emails, Teddy has perfected automation and sales funnels for information marketing-allowing himself, and many others, the freedom of knowing that your business is auto-running smoothly and effectively.
These must-know tips are essential for every online business owner, whether you are thinking about starting or have been in business for years. Learn how to save yourself time so you can focus on doing more of the things you love, while keeping your leads on the hook-we will cover all of these must-know topics:
-what a CRM is, and how you can best utilize it's features
-how to automate emails based on recipient action
-why specific action-triggered emails convert more customers than monthly newsletters
-how to create urgency and scarcity in your offers
For complete shownotes and more, please head over to www.marketingspeak.com/teddygarcia
LINKS & RESOURCES MENTIONED
The FREEDOM Formula (un-released)
STEP UP YOUR MARKETING GAME!
1) Decide what you want to offer. Would your target audience like to have a free eBook, a webinar, or a live event? What would add value and capture interest?
2) You may want to try creating a survey and sending it out to your list to gauge what they are interested in.
3) Create a follow-up plan that keeps your clients on the hook. Create intriguing emails that introduce the offer, but also remember to include the different steps they may take. Create a follow-up if they register, follow-up if they don't register, etc.
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