

Episode 079 – Suzy Welch, Best-Selling Author, Tech Entrepreneur, & Professor
Aug 13, 2025
Suzy Welch, a best-selling author and NYU Stern professor, dives into her transformative framework, Becoming You, designed for anyone seeking authenticity in life and career. She discusses how personal experiences and student demand sparked this methodology, emphasizing the importance of core values over societal expectations. Suzy identifies barriers that confuse values and shares tools to discover aptitudes and economically viable interests. With insights into how values evolve, she inspires listeners to craft a fulfilling life on their own terms.
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Reluctant Author Persuaded By Family
- Suzy Welch resisted writing Becoming You until her daughter Eve convinced her it would help people.
- After saying yes she found joy in writing because she already had the methodology and stories from teaching.
Grief Led To Teaching Breakthrough
- Suzy Welch described caregiving for her husband Jack, his passing, and retreating to the woods during COVID.
- Returning to the Today Show and starting her NYU class rekindled her purpose and launched the Becoming You course.
Four Forces That Derail Purpose
- Welch identifies four dynamics that block authentic living: expectations, expedience, economic security, and events.
- She measures each against 15 values to find gaps between who you are and how you live.