In this episode of Builder Stories, Eric sits down for an inspiring (and blunt) conversation with Tom Reber of The Contractor Fight. A passionate advocate for the trades, Reber was host of the HGTV series Unfinished Business and today has a massive audience for his influential videos, podcast, and Facebook group. Here, Reber brings his well-known candor to the discussion with insights on why "most sales people suck" and what can be done to correct it.

In this episode you will learn:

Reber's definition of success
FHow to set a fifty percent gross profit target
When raising prices is the right move
Why most contractors leave so much money on the table
Why Sales is a perishable skill

Resources:

Visit The Contractor Fight website here.

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