Episode 775: The #1 Most Powerful Way To Increase Conversions

Jun 23, 2025

Discover the secret to skyrocketing sales: it's all about creating transformative experiences rather than just delivering information. Explore the balance between using AI and honing your personal communication skills without over-relying on technology. Ditch quick fixes for sustainable value and meaningful client engagement! Learn a transformative exercise to pinpoint your niche and celebrate personal breakthroughs. Lastly, dive into the importance of interactive methods that foster audience connection and accountability for lasting success.

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INSIGHT

Content Is Commodity, Create Experience

Just sharing content is no longer powerful because content is commoditized and abundant.
Creating experiences that transform and engage people is the key to higher conversions.

ADVICE

Use AI Wisely, Don't Depend

Use AI as a helper for routine tasks but avoid depending on it for high-level critical thinking.
Continue improving your personal skills rather than relying fully on AI tools.

ANECDOTE

Nail Your Niche Challenge

James challenged new students to nail their niche in five minutes during training.
Hundreds succeeded in real-time, proving the power of interactive exercises in creating breakthroughs.

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Ready to dramatically boost your sales and engagement? Today, I reveal the number one most powerful factor for increasing your conversions across the board, and hint, it's about far more than just content!

In fact, there's an ingredient that I believe you're likely missing: creating transformative experiences instead of just delivering information.

As Digital CEOs, we need to intentionally build journeys that leave our audiences changed, eager to engage, and ready to buy, and I share how we achieve this inside our own trainings and Business By Design. This episode is my invitation for you to shift your perspective to genuinely connect with those you serve, which will drive unparalleled results!

If you haven’t yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at www.jameswedmore.com/newsletter.

Hey there, Digital CEO!

If you’re loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I’ve got something for you.

Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you’ll be the first to know when we open enrollment again (and trust me, you do not want to miss it!).

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Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni.

In this episode you’ll hear:

The power of experiences and why just giving content isn’t enough
What I see with the "know-it-all newbie" epidemic and content commodity
A stark warning about the dangers of over-relying on AI for critical thinking
How he allure of quick and easy solutions often leads to saturation and short-lived fads and where true, lasting success will comes from
What an “experience” will deliver for your audience and some of the ways in which we do it in both the Rise of the Digital CEO training and in BBD
The approach to take that will get you your desired outcome as efficiently, effectively, fun, and conveniently as possible

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/775