UNLIMITED SUPPLY with Digital Music News Tracy Gardner speaks, classic tech reboots, and does the world need another...?
Nov 18, 2025
The discussion dives into whether the music industry needs another distributor, featuring Roc Nation's innovative no-upfront-fees model. Tracy Gardner's insights on TikTok's music strategy raise eyebrows, while the demand for better social listening platforms takes center stage. Talk of AirBuds reveals its rise amid funding and social app wars. Also, a nostalgic Vine reboot called Divine emerges from Jack Dorsey's vision. Finally, Warner Music Group introduces a new CTO, hinting at fresh challenges and potential shifts in tech.
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Tracy Gardner's Rare Interview Reveals Gaps
- Tracy Gardner offers thoughtful perspectives on music industry needs and AI's impact on songwriters.
- Her interview omits distribution talk and the pending US change of hands for TikTok, leaving gaps in strategic context.
Roc Nation's Data-First Distribution Play
- Roc Nation launched a distribution service with no upfront fees and a data-rich dashboard funded internally.
- The model may be unsustainable unless Roc Nation monetizes aggregated data or uses the service as a talent funnel.
Choose Distributors That Manage All Revenue Streams
- Consider distribution platforms that integrate management expertise across revenue streams, not just audio.
- Use a distributor with a proven track record or strong management ties to maximize long-term career value.