Wissam Tabbara, founder of Truebase, discusses how to build and scale startups, focusing on developing the right go-to-market strategy and not just the product. He emphasizes starting with identifying the problem you want to solve first, rather than starting with a solution looking for a problem to solve. Tabbara shares his experience founding multiple successful companies and insights on what makes startups succeed.

Truebase Links:

https://truebase.io/
https://www.linkedin.com/in/wissamtabbara/

Startup Savant Links:

https://startupsavant.com/podcast
https://www.youtube.com/@StartupSavantPodcast/
https://www.instagram.com/startupsavantpodcast/
https://www.linkedin.com/company/startup-savant/

Lessons From a Serial Entrepreneur: Wissam Tabbara of Truebase