Recorded live at the 2025 ASU+GSV Summit in San Diego, this session featured Esther Wojcicki, Founder of the Palo Alto Media Arts Program and Chief Education Advisor at JoinKnack.com.
The session highlighted how video creation is a powerful tool for developing critical thinking in students—while also being highly engaging. Esther Wojcicki explained how the process of creating videos requires students to brainstorm ideas, refine their message, make informed choices, storyboard, script, and validate information—all while learning essential technical skills. This hands-on, creative approach not only builds cognitive and digital literacy but also helps ignite enthusiasm for learning, especially among reluctant students.