EPISODE SUMMARY

Capital is undoubtedly the blood of any software business as enough cash needs to flow for a company to keep functioning. But to thrive, sometimes more money is required than what is currently circulating. And thus, SaaS founders will need the equivalent of a transfusion which is where lenders come into play.

Element Finance Partner John Gallagher, together with B2B SaaS Sales Coach and Host Matt Wolach, talks about how to get into the right debt in the right way. This episode of SaaS-Story in the Making will teach founders why borrowing capital is wise and why they should talk to lenders directly. Watch how to position yourself and get the funding you need!

PODCAST-AT-A-GLANCE

Podcast: SaaS-Story in the Making

Episode: Episode No. 228, “Ways to Secure Financing as a SaaS Company – with John Gallagher”

Host: Matt Wolach, a B2B SaaS sales coach, Entrepreneur, and Investor

Guest: John Gallagher, Partner at Element Finance

TOP TIPS FROM THIS EPISODE

Use the Correct Debt
Organize Data to Attract Lenders
Adjust the Pitch to Suit the Financer
Borrow To Retain Shareholding and Control
Get on a Call with Investors

EPISODE HIGHLIGHTS

Finances Differ Per Stage
Scalings Needs Investment

Get even more tips by following Matt elsewhere:

228: Ways to Secure Financing as a SaaS Company - with John Gallagher