Tim Atkins is the COO of CancerAid, a digital health technology company that builds patient engagement solutions for people with a cancer diagnosis.  In this episode, you will learn about Tim’s unique career pathway that drew him to CancerAid, and his reflections and advice for others who want to enter into a career with a healthtech start up. Tim talks about the process of instigating behavioural change in cancer patients and the importance of patient engagement, as well as the challenges of delivering a hyper personalised healthcare solution at scale using technology.   He also provides his two cents on pitching for fundraising for healthtech startups.   Check out the episode and full show notes here. Visit CancerAid on the Talking HealthTech Directory here to see the latest information, news, events and jobs on offer at the company.