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The Colin and Samir Show
Is TikTok ruining the music industry? (Our interview with AJR)
Nov 21, 2023
01:26:48
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AJR, a band interviewed on the Colin and Samir Show, discusses topics such as recognition without artist identity, challenges of repeating successful content in the TikTok era, financial decisions for artists, gaining popularity on multiple platforms, the impact of criticism and hatred, the value of time and fan investment, exploring creative fuel and personal stability, longevity and nostalgia in music, the impact of AI in music, and the importance of finding a creative collaborator.
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Quick takeaways
- AJR prioritizes building a strong and dedicated community of fans through social media and exclusive content.
- AJR values authenticity and shares personal stories in their music to create deep connections with their audience.
Deep dives
The Power of Community Building
AJR prioritizes building a strong and dedicated community of fans. They focus on connecting with their biggest fans through social media and providing exclusive content that empowers and excites them. By consistently giving their fans special experiences, like dodgeball games and masterclasses, AJR fosters a deep sense of loyalty and connection with their audience.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode